Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2000Edition: 2nd edDescription: xix, 580 p. : col. ill. ; 29 cmISBN: 0130213047 (hbk.); 9780130213044 (hbk.)Subject(s): Marketing -- Vocational guidanceDDC classification: 658.8002373 LOC classification: HF5415.35 | .S65 2000Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HF5415.35 .S65 2000 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00011669 |
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HF5415.33.U6 H39 2010 c.1 Consumer behavior : | HF5415.335 .H45 1999 c.1 One size fits one : | HF5415.335 .J33 2002 c.1 Business process mapping : | HF5415.35 .S65 2000 c.1 Marketing : | HF5415.5 .A53 2002 c.1 Customer relationship management / | HF5415.5 .B45 2009 c.1 Take their breath away : | HF5415.5 .B46 1996 c.1 Beyond customer satisfaction to customer loyalty : |
Includes bibliographical references and index.
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