Handbook of international advertising research / Edited by Hong Cheng.
Material type:
TextSeries: Handbooks in communication and mediaPublication details: Chicester : Wiley Blackwell, 2012Description: 600 p. ; 25 cmISBN: 9781444332377 (hbk.); 1444332376 (hbk.)Subject(s): Advertising -- ResearchDDC classification: 659.1072 LOC classification: HF5814 | .H36 2014
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Staff Circulation
|
APU Library Open Shelf | Book | HF5814 .H36 2014 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00011576 | |
General Circulation
|
APU Library Open Shelf | Book | HF5814 .H36 2014 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00011577 | |
|
General Circulation
|
APU Library Open Shelf | Book | HF5814 .H36 2014 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00011578 |
Browsing APU Library shelves, Shelving location: Open Shelf, Collection: Book Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| HF5813.S48 S53 2003 c.1 Sharpen the saw : | HF5813.U6 T46 2012 c.1 Advertising age : | HF5814 .H36 2014 c.1 Handbook of international advertising research / | HF5814 .H36 2014 c.2 Handbook of international advertising research / | HF5814 .H36 2014 c.3 Handbook of international advertising research / | HF5814 .U85 2012 c.1 Using qualitative research in advertising : | HF5821 .A74 2002 c.1 Contemporary advertising / |
Hardback.
Includes bibliographical references and indexes.
There are no comments on this title.