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STUDY ON BRAND AWARENESS, BRAND LOYALTY AND PERCEIVED QUALITY TOWARDS HANDBAGS PURCHASING INTENTION IN ASIAN COUNTRIES / OLIVIA ADINDA PUTRI

By: OLIVIA ADINDA PUTRI (TP025362)Contributor(s): Mr. Ravichandran Muniandy [Supervisor.]Material type: Text

TextPublication details: Kuala Lumpur : Asia Pacific University, 2014Description: 92 p. : ill. ; 30 cmLOC classification: PG-20-4145Dissertation note: A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management.

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Reference	APU Library Reference Collection	Undergraduate Theses	PG-20-4145 (Browse shelf (Opens below))	1	Not for loan (Restricted access)		00015145

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Previous	PG-20-4142 AN EXPLANATORY STUDY ON THE ONLINE CONSUMER PURCHASE BEHAVIOUR OF LUXURY PRODUCTS :	PG-20-4143 A STUDY ON SHOPPING BEHAVIOUR AND PERCEIVED RISK OF ONLINE SHOPPING AMONG APU STUDENTS /	PG-20-4144 AN EMPIRICAL STUDY ON FACTORS INFLUENCING YOUNG WORKING ADULTS IN HIGH CREDIT CARD DEBTS /	PG-20-4145 STUDY ON BRAND AWARENESS, BRAND LOYALTY AND PERCEIVED QUALITY TOWARDS HANDBAGS PURCHASING INTENTION IN ASIAN COUNTRIES /	PG-20-4147 AN EXPLANATORY STUDY ON THE CONTRIBUTION OF SMALL AND MEDIUM ENTERPRISES TOWARDS COUNTRY DEVELOPMENT AND ECONOMY OF PAKISTAN /	PG-20-4148 A STUDY OF CONSUMER BEHAVIOR TOWARDS ONLINE SHOPPING IN CAMBODIA FACTORS INFLUENCING CONSUMER TO SHOP ONLINE /	PG-20-4149 A STUDY OF FACTORS THAT AFFECTS CUSTOMER SATISFACTION IN THE BUDGET AIRLINE INDUSTRY IN MALAYSIA : A CASE STUDY OF AIRASIA /	Next

A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management.

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Asia Pacific University Library catalogue

STUDY ON BRAND AWARENESS, BRAND LOYALTY AND PERCEIVED QUALITY TOWARDS HANDBAGS PURCHASING INTENTION IN ASIAN COUNTRIES / OLIVIA ADINDA PUTRI

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