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A STUDY ON SIGNIFICANT FACTORS THAT INFLUENCE WORKING FEMALES' BUYING BEHAVIOUR TOWARDS INTERNATIONAL COLOUR COSMETICS BRANDS IN MALAYSIA / LEE CHEW YEN

By: LEE CHEW YEN (TP021808)Contributor(s): Kumaresu A/L Murugasu [Supervisor.]Material type: Text

TextPublication details: Kuala Lumpur : Asia Pacific University, 2014Description: 91 p. : ill. ; 30 cmLOC classification: PG-20-4132Dissertation note: A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management.

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Reference	APU Library Reference Collection	Undergraduate Theses	PG-20-4132 (Browse shelf (Opens below))	1	Not for loan (Restricted access)		00015132

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Previous	PG-20-4129 AN EXPLORATORY STUDY ON PERSONAL GRATIFICATION, VALUE CONSCIOUSNESS, AND INFORMATION SUSCEPTIBILITY PERCEPTION TOWARDS THE COUNTERFEIT PRODUCTS AMONG APU STUDENTS /	PG-20-4130 THE OUTCOME OF BRAND EQUITY ON SATISFACTION AND LOYALTY INTENTIONS AMONG BRUNEIAN FEMALES IN THE CONTEXT OF COSMETICS /	PG-20-4131 THE EFFECT OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) TOWARDS CUSTOMER LOYALTY IN THE HOTEL INDUSTRY :	PG-20-4132 A STUDY ON SIGNIFICANT FACTORS THAT INFLUENCE WORKING FEMALES' BUYING BEHAVIOUR TOWARDS INTERNATIONAL COLOUR COSMETICS BRANDS IN MALAYSIA /	PG-20-4133 AN EXPLANATORY STUDY ON THE IMPACT OF THE ORGANIZATIONAL CULTURE ON THE ORGANIZATIONAL PERFORMANCE AMONG IKEA COMPANY'S EMPLOYEES /	PG-20-4134 BARRIES AFFECTING INTERNATIONAL STUDENT'S PERFORMANCE AT APU /	PG-20-4136 DIFFICULTIES IN BUSINESS OPERATIONS CAUSED BY GEOGRAPHICAL FACTORS OF MALDIVES /	Next

A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management.

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Asia Pacific University Library catalogue

A STUDY ON SIGNIFICANT FACTORS THAT INFLUENCE WORKING FEMALES' BUYING BEHAVIOUR TOWARDS INTERNATIONAL COLOUR COSMETICS BRANDS IN MALAYSIA / LEE CHEW YEN

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