Principles of marketing / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Boston : Pearson, c2016Edition: 16th Global edDescription: 731 p. : ill. (col.) ; 27 cmISBN: 9781292092485 (pbk.); 1292092483 (pbk.)Subject(s): Marketing | Marketing -- Case studiesDDC classification: 658.8 LOC classification: HF5415 | .K68 2016Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Staff Circulation | APU Library Open Shelf | Book | HF5415 .K68 2016 c.1 (Browse shelf (Opens below)) | 1 | Available | 00033409 | |
General Circulation | APU Library Open Shelf | Book | HF5415 .K68 2016 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00033410 | |
General Circulation | APU Library Open Shelf | Book | HF5415 .K68 2016 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00015334 |
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HF5415 .K68 2009 c.3 Marketing : | HF5415 .K68 2012 c.4 Principles of marketing / | HF5415 .K68 2014 c.1 Principles of marketing / | HF5415 .K68 2016 c.3 Principles of marketing / | HF5415 .L36 1993 c.1 Essentials of marketing : | HF5415 .L36 1993 c.2 Essentials of marketing : | HF5415 .L36 1993 c.3 Essentials of marketing : |
Includes bibliographical references and indexes.
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