Asia Pacific University Library catalogue


Strategic and competitive analysis : methods and techniques for analyzing business competition / Craig S. Fleisher, Babette E. Bensoussan.

By: Fleisher, Craig SContributor(s): Bensoussan, Babette EMaterial type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003Description: xxii, 457 p. : ill. ; 26 cmISBN: 0130888524 (pbk.); 9780130888525 (pbk.)Subject(s): Business intelligence | Competition | Strategic planningDDC classification: 658.47 LOC classification: HD38.7 | .F54 2003
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Includes bibliographical references and index.

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