Asia Pacific University Library catalogue


The back of the napkin : solving problems and selling ideas with pictures / Dan Roam

By: Roam, DanMaterial type: TextTextPublication details: New York : Portfolio Penguin, 2013Edition: Expanded edDescription: xv, 284 p. : ill. ; 21 cmISBN: 9781591842699 (pbk.)Other title: Solving problems and selling ideas with picturesSubject(s): Problem solving -- Audio-visual aids | Management -- Audio-visual aids | Visualization | Creative ability in businessDDC classification: 658.403 LOC classification: HD30.29 | .R63 2013
Contents:
Machine generated contents note: part. I Introductions -- Anytime, Anyone, Anywhere: Solving Problems with Pictures -- 1.A Whole New Way of Looking at Business -- 2. Which Problems, Which Pictures, and Who is "We"? -- 3. Gamble We Can't Lose: The Four Steps of Visual Thinking -- part. II Discovering Ideas -- Looking Better, Seeing Sharper, Imagining Further: Tools and Rules for Good Visual Thinking -- 4. No Thanks, Just Looking -- 5. The Six Ways of Seeing -- 6. The Sqvid: A Practical Lesson in Applied Imagination -- 7. Frameworks for Showing -- part. III Developing Ideas -- The Visual Thinking MBA: Putting Visual Thinking to Work -- 8. Showing and the Visual Thinking MBA -- 9. Who Are Our Customers? Pictures That Solve a Who/What Problem -- 10. How Many are Buying? Pictures That Solve a How Much Problem -- 11. Where is Our Business? Pictures That Solve a Where Problem -- 12. When Can We Fix Things? Pictures That Solve a When Problem -- 13. How Can We Improve Our Business? Pictures That Solve a How Problem -- 14. Why Should We Even Bother? Pictures That Solve a Why Problem -- part. IV Selling Ideas -- It's Showtime -- 15. Everything I Know About Business I Learned In Show-And-Tell -- 16. Drawing Conclusions
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Open Shelf APIIT 		Book HD30.29 .R63 2013 c.1 (Browse shelf (Opens below)) 1 Available 00033941
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Open Shelf APIIT 		Book HD30.29 .R63 2013 c.2 (Browse shelf (Opens below)) 2 Available 00033942
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HD30.28 .B78 2002 c.1 Design in business : HD30.28 .H55 2016 c.1 Strategic management theory : HD30.29 .R63 2013 c.1 The back of the napkin : HD30.29 .R63 2013 c.2 The back of the napkin : HD30.3 .B73 2017 c.1 Visual thinking : HD30.3 .B73 2017 c.2 Visual thinking : HD30.4 .B68 2019 c.2 Research methods for business : a skill-building approach /

Includes bibliographical references and index

Machine generated contents note: part. I Introductions -- Anytime, Anyone, Anywhere: Solving Problems with Pictures -- 1.A Whole New Way of Looking at Business -- 2. Which Problems, Which Pictures, and Who is "We"? -- 3. Gamble We Can't Lose: The Four Steps of Visual Thinking -- part. II Discovering Ideas -- Looking Better, Seeing Sharper, Imagining Further: Tools and Rules for Good Visual Thinking -- 4. No Thanks, Just Looking -- 5. The Six Ways of Seeing -- 6. The Sqvid: A Practical Lesson in Applied Imagination -- 7. Frameworks for Showing -- part. III Developing Ideas -- The Visual Thinking MBA: Putting Visual Thinking to Work -- 8. Showing and the Visual Thinking MBA -- 9. Who Are Our Customers? Pictures That Solve a Who/What Problem -- 10. How Many are Buying? Pictures That Solve a How Much Problem -- 11. Where is Our Business? Pictures That Solve a Where Problem -- 12. When Can We Fix Things? Pictures That Solve a When Problem -- 13. How Can We Improve Our Business? Pictures That Solve a How Problem -- 14. Why Should We Even Bother? Pictures That Solve a Why Problem -- part. IV Selling Ideas -- It's Showtime -- 15. Everything I Know About Business I Learned In Show-And-Tell -- 16. Drawing Conclusions

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