Asia Pacific University Library catalogue


New products management / C. Merle Crawford & C. Anthony Di Benedetto,

By: Crawford, C. Merle (Charles Merle), 1924-Contributor(s): Di Benedetto, C. AnthonyMaterial type: TextTextPublication details: New York : McGraw-Hill Education, c2015Edition: 11th edDescription: xx, 588 p. : ill. ; 24 cmISBN: 9789814577106 (pbk.)Subject(s): New products -- ManagementLOC classification: HF5415.153 | .C73 2015
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HF5415.153 .C73 2011 c.2 New products management / HF5415.153 .C73 2015 c.1 New products management / HF5415.153 .C73 2015 c.2 New products management / HF5415.153 .C73 2015 c.3 New products management / HF5415.153 .C74 2008 c.1 Creative marketing for new product and new business development / HF5415.153 .F73 2000 c.2 Product creation : HF5415.153 .G35 2011 c.1 The innovation secrets of Steve Jobs :

Includes index.

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