The adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters / Joseph Sugarman.
Material type:
TextPublication details: Hoboken, N.J. : John Wiley & Sons, c2007Description: xix, 338 p. : ill. ; 24 cmISBN: 0470051248 (pbk.); 9780470051245 (pbk.)Other title: Copywriting handbookSubject(s): Advertising copy -- Handbooks, manuals, etcDDC classification: 659.1 LOC classification: HF5825 | .S84 2007Online resources: Table of contents only | Publisher description | Contributor biographical information
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
General Circulation
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APU Library Open Shelf | Book | HF5825 .S84 2007 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00015857 | |
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General Circulation
|
APU Library Open Shelf | Book | HF5825 .S84 2007 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00015858 |
"An Adweek book"--Cover.
Includes bibliographical references (p. 325-326) and index.
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