The essential social media marketing handbook : a new roadmap for maximizing your brand, influence, and credibility / Gail Z. Martin.
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TextPublication details: Wayne, NJ : Career Press, [2017]Description: 238 p. ; 23 cmISBN: 9781632650924 (pbk.)Subject(s): Social media -- Marketing | Social marketingAdditional physical formats: Online version:: Essential social media marketing handbookDDC classification: 658.8/72 LOC classification: HF5414 | .M37 2017Summary: " It's time to take the fear and frustration out of social media. In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility. Social media changed the world -- and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before -- online video, web audio, teleseminars, and more -- plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world. By using the powerful strategies in The Essential Social Media Marketing Handbook, you will: Jump ahead of the competition. Expand your visibility and influence as a leader in your industry. Increase your expert credibility and create powerful new ways to collaborate. Build your brand into a powerhouse. Maximize your profit-making potential." --Summary: "In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility"--
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf APIIT | Book | HF5414 .M37 2017 c.1 (Browse shelf (Opens below)) | 1 | Available | 00016532 | |
General Circulation
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APU Library Open Shelf | Book | HF5414 .M37 2017 c.2 (Browse shelf (Opens below)) | 2 | Available | 00016533 |
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| HF5382.7 .K455 2022 c.1 Get that job! : the quick and complete guide to a winning interview / | HF5386 .C83 2015 c.1 Skills for success : | HF5386 .S33 2021 c.1 Cumulative advantage: How to build momentum for your ideas, business and life against all odds / | HF5414 .M37 2017 c.1 The essential social media marketing handbook : | HF5415 .A78 2015 c.1 Predictive marketing easy ways every marketer can use customer analytics and big data / | HF5415 .B35 2017 c.1 Fundamentals of marketing / | HF5415 .B35 2017 c.2 Fundamentals of marketing / |
Includes bibliographical references and index.
" It's time to take the fear and frustration out of social media. In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility. Social media changed the world -- and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before -- online video, web audio, teleseminars, and more -- plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world. By using the powerful strategies in The Essential Social Media Marketing Handbook, you will: Jump ahead of the competition. Expand your visibility and influence as a leader in your industry. Increase your expert credibility and create powerful new ways to collaborate. Build your brand into a powerhouse. Maximize your profit-making potential." --
"In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility"--
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