Asia Pacific University Library catalogue


Introduction to graphic design : a guide to thinking, process and style / Aaris Sherin.

By: Sherin, AarisMaterial type: TextTextPublication details: New York : Bloomsbury Visual Arts, 2017Description: 239 p. : col. ill. ; 27 cmISBN: 9781472589293 (pbk.)Subject(s): Graphic arts | Commercial art | DESIGN / Graphic Arts / GeneralDDC classification: 741.6 LOC classification: NC997 | .S54 2017
Contents:
Overview of the Field -- What is graphic design? -- Concepts and Ideas -- Form and Space -- Working with Color -- Typography -- Using and Creating Imagery -- Layout and Arrangement -- Design in Context.
Summary: "The Graphic Design Style Manual is a clear and engaging introduction for students who are just starting out in their studies. The concepts and terminology as well as the basic purpose of graphic design can be challenging and confusing. The goal of this book is to demystify these concepts with clear and straightforward information, answers to common problems and down-to-earth advice. Each chapter starts with a list of key terms and concepts to provide an easy reference so students can start to produce competent design work more quickly. The Graphic Design Style Manual highlights step-by-step methods for achieving clarity, visual impact and techniques for developing original visual solutions"--
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Item type Current library Collection Call number Copy number Status Date due Barcode
Staff Circulation Staff Circulation APU Library
Open Shelf APIIT 		Book NC997 .S54 2017 c.1 (Browse shelf (Opens below)) 1 Available 00016471
General Circulation General Circulation APU Library
Open Shelf APIIT 		Book NC997 .S54 2017 c.2 (Browse shelf (Opens below)) 2 Available 00016472

Includes index.

Overview of the Field -- What is graphic design? -- Concepts and Ideas -- Form and Space -- Working with Color -- Typography -- Using and Creating Imagery -- Layout and Arrangement -- Design in Context.

"The Graphic Design Style Manual is a clear and engaging introduction for students who are just starting out in their studies. The concepts and terminology as well as the basic purpose of graphic design can be challenging and confusing. The goal of this book is to demystify these concepts with clear and straightforward information, answers to common problems and down-to-earth advice. Each chapter starts with a list of key terms and concepts to provide an easy reference so students can start to produce competent design work more quickly. The Graphic Design Style Manual highlights step-by-step methods for achieving clarity, visual impact and techniques for developing original visual solutions"--

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