Asia Pacific University Library catalogue


A QUALITATIVE JUXTAPOSITION OF FACEBOOK AND WEIBO'S SOCIAL MEDIA PROMOTION CONTENT AMONGST MAJOR AMERICAN FAST-FOOD BRANDS / SVEN THEO JAN HURKS.

By: SVEN THEO JAN HURKS (TP047028)Contributor(s): Prof. Dr. Siva Muthaly [Supervisor.]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2018Description: 108 p. : ill. ; 30 cmSubject(s): Social media | Online social networks | Convenience foods | Promotion | MarketingLOC classification: PM-29-89Dissertation note: A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in: Business Administration.(UCMF1708MBA).
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Reference Collection 		Masters Theses PM-29-89 (Browse shelf (Opens below)) 1 Not for loan (Restricted access) 00016827

A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in: Business Administration.(UCMF1708MBA).

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