Asia Pacific University Library catalogue


FACTORS THAT INFLUENCE CONSUMER PURCHASED INTENTIONS TOWARDS BEV: A QUANTITATIVE STUDY IN BEIJING, CHINA / ZHANG ZEXU.

By: ZHANG ZEXU (TP048037)Contributor(s): Mr. Tajuddin A. Rashid [Supervisor.]Material type: TextTextPublication details: Kuala Lumpur : Asia Pacific University, 2018Description: 80 p . : ill. ; 30 cmSubject(s): Consumers' preferences -- China | Consumer behavior -- ChinaLOC classification: PM-30-95Dissertation note: A thesis submitted in fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the award of the degree of M.Sc. in Global Marketing Management (UCMF1711GMM)
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A thesis submitted in fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the award of the degree of M.Sc. in Global Marketing Management (UCMF1711GMM)

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