Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising / Daniel Rowles.
Material type:
TextPublication details: London ; New York : Kogan Page, 2017Edition: 2nd editionDescription: xiii, 256 pages : illustrations ; 24 cmISBN: 9780749479794 (pbk.)Subject(s): Internet marketing | Internet advertising | Mobile commerce | Mobile communication systems | TelemarketingAdditional physical formats: Online version:: Mobile marketingDDC classification: 658.8/72 LOC classification: HF5415.1265 | .R69 2017
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APU Library Open Shelf | Book | HF5415.1265 .R69 2017 c.1 (Browse shelf (Opens below)) | 1 | Available | 00012754 |
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| HF5415.1265 .R36 2009 c.2 Search engine marketing / | HF5415.1265 .R43 2013 c.1 Get up to speed with online marketing : | HF5415.1265 .R43 2013 c.2 Get up to speed with online marketing : | HF5415.1265 .R69 2017 c.1 Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising / | HF5415.1265 .S24 2010 c.1 The social media bible : | HF5415.1265 .S3 2011 c.1 The impulse economy : | HF5415.1265 .S36 2007 c.1 The new rules of marketing and PR : |
Includes bibliographical references (pages 245-251) and index.
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