THE USE AND EFFECTIVENESS OF SOCIAL MEDIA TOWARDS WEDDING CULTURAL DIVERSITY KNOWLEDGE : A STUDY OF THE WEDDING VENDORS IN BALI, INDONESIA. VIRGIE.
Material type:
TextPublication details: Kuala Lumpur : Asia Pacific University, 2019Description: xxxv, 41 pages. : illustrations ; 30 cmSubject(s): Wedding supplies and services industry -- Indonesia | Weddings -- Planning | Destination weddings -- IndonesiaLOC classification: PM-32-28Dissertation note: A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation
for the Master of International Business Communication (UCMF1808IBC). Summary: Event management and weddings in particular is a fast growing industry in Bali, Indonesia. The industry is recession-proof and people never had a lack of willingness to spend on their weddings. This study is conducted to analyse the use and effectiveness of social media platform towards wedding cultural diversity knowledge on wedding vendors in Bali.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Reference
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APU Library Reference Collection | Masters Theses | PM-32-28 (Browse shelf (Opens below)) | 1 | Not for loan (Restricted access) | 00018487 |
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A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation
for the Master of International Business Communication (UCMF1808IBC).
Event management and weddings in particular is a fast growing industry in Bali, Indonesia. The industry is recession-proof and people never had a lack of willingness to spend on their weddings. This study is conducted to analyse the use and effectiveness of social media platform towards wedding cultural diversity knowledge on wedding vendors in Bali.
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