Asia Pacific University Library catalogue


Design beyond devices / Cheryl Platz.

By: Platz, CherylMaterial type: TextTextPublication details: New York : Rosenfeld, c2020Description: 368 pages : color illustrations ; 23 cmISBN: 9781933820781Subject(s): User-centered design | Multimodal user interfacesLOC classification: HD9980.5 | .P53 2020Summary: "News of the website's death has been greatly exaggerated, but we can no longer assume our customers will sit down at a single device to complete tasks. Reality is more complicated: a single experience might span a website, a mobile app, a smart speaker, and a car. The future is multi-modal... and multi-device. It's time for us to abandon our preoccupation with being "mobile first" or "voice first". We must embrace new frameworks for modeling human experience and a multidevice perspective. Only then can our products adapt to human needs in the moment, as opposed to forcing adaptations upon us"--
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HD9980.5 .M83 1999 c.1 The management and marketing of services / HD9980.5 .M83 1999 c.2 The management and marketing of services / HD9980.5 .P34 1993 c.1 The essence of services marketing / HD9980.5 .P53 2020 c.1 Design beyond devices / HD9980.5 .S47 2003 c.1 Services management : HD9980.5 .S47 2003 c.2 Services management : HD9980.5 .S47 2003 c.3 Services management :

"News of the website's death has been greatly exaggerated, but we can no longer assume our customers will sit down at a single device to complete tasks. Reality is more complicated: a single experience might span a website, a mobile app, a smart speaker, and a car. The future is multi-modal... and multi-device. It's time for us to abandon our preoccupation with being "mobile first" or "voice first". We must embrace new frameworks for modeling human experience and a multidevice perspective. Only then can our products adapt to human needs in the moment, as opposed to forcing adaptations upon us"--

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