Asia Pacific University Library catalogue


HBR's 10 must reads on creativity / Harvard Business Review Press

Material type: TextTextSeries: HBR's 10 must reads (Series)Description: vii, 189 pages : Illustrations ; 21 cmISBN: 9781633699953 (paperback)Other title: Harvard Business Review's ten must reads on creativity | On creativity | CreativitySubject(s): Creative ability in business | Success in businessAdditional physical formats: Online version:: HBR's 10 must reads on creativityDDC classification: 658.4/094 LOC classification: HD53 | .H393 2020
Contents:
Reclaim your creative confidence / by Tom Kelley and David Kelley -- How to kill creativity / by Teresa Amabile -- How Pixar fosters collective creativity / by Ed Catmull -- Putting your company's whole brain to work / by Dorothy Leonard and Susaan Straus -- Find innovation where you least expect it / by Tony McCaffrey and Jim Pearson -- The business case for curiosity / by Francesca Gino -- Bring your breakthrough ideas to life / by Cyril Bouquet, Jean-Louis Barsoux, and Michael Wade -- Collaborating with creative peers / by Kimberly D. Elsbach, Brooke Brown-Saracino, and Francis J. Flynn -- Creativity under the gun / by Teresa Amabile, Constance Noonan Hadley, and Steven J. Kramer -- Strategy needs creativity / by Adam Brandenburger -- How to build a culture of originality / by Adam Grant.
Summary: "Are your organization's ideas growing stale? Do your employees need to refresh their thinking? If you read nothing else on creativity, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you instill creativity across your organization. This book will inspire you to: understand the "rules" of creativity and how they work, think imaginatively to develop ideas for new products and innovations, encourage your team's curiosity and champion their ideas, build a culture of originality and experimentation, use creativity to define groundbreaking strategies, reclaim your creative confidence by overcoming your fear of judgment."--
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Includes index.

Bonus article: How Pixar fosters collective creativity by Ed Catmull.

Reclaim your creative confidence / by Tom Kelley and David Kelley -- How to kill creativity / by Teresa Amabile -- How Pixar fosters collective creativity / by Ed Catmull -- Putting your company's whole brain to work / by Dorothy Leonard and Susaan Straus -- Find innovation where you least expect it / by Tony McCaffrey and Jim Pearson -- The business case for curiosity / by Francesca Gino -- Bring your breakthrough ideas to life / by Cyril Bouquet, Jean-Louis Barsoux, and Michael Wade -- Collaborating with creative peers / by Kimberly D. Elsbach, Brooke Brown-Saracino, and Francis J. Flynn -- Creativity under the gun / by Teresa Amabile, Constance Noonan Hadley, and Steven J. Kramer -- Strategy needs creativity / by Adam Brandenburger -- How to build a culture of originality / by Adam Grant.

"Are your organization's ideas growing stale? Do your employees need to refresh their thinking? If you read nothing else on creativity, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you instill creativity across your organization. This book will inspire you to: understand the "rules" of creativity and how they work, think imaginatively to develop ideas for new products and innovations, encourage your team's curiosity and champion their ideas, build a culture of originality and experimentation, use creativity to define groundbreaking strategies, reclaim your creative confidence by overcoming your fear of judgment."--

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