Asia Pacific University Library catalogue


Principles of marketing / Philip Kotler, Gary Armstrong.

By: Kotler, PhilipContributor(s): Armstrong, Gary (Gary M.)Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2001Edition: 9th int. edDescription: xxxi, 785 p. : col. ill. ; 28 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 0130283290 (pbk.); 9780130283290 (pbk.); 0130883689 (CD-ROM)Subject(s): MarketingDDC classification: 658.801 LOC classification: HF5415 | .K68 2001
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HF5415 .K68 1999 c.3 Principles of marketing / HF5415 .K68 2001 c.1 Principles of marketing / HF5415 .K68 2001 c.3 Principles of marketing / HF5415 .K68 2001 c.4 Principles of marketing / HF5415 .K68 2004 c.2 Principles of marketing / HF5415 .K68 2006 c.1 Principles of marketing / HF5415 .K68 2009 c.3 Marketing :

Includes bibliographical references and indexes.

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