Principles of marketing / Thomas C. Kinnear, Kenneth L. Bernhardt, Kathleen A. Krentler.
Material type: TextPublication details: New York : HarperCollins Publishers, c1995Edition: 4th edDescription: xlvii, 808 p. : ill., (chiefly col.) ; 29 cmISBN: 0673465551 (hbk.); 9790673465558 (hbk.)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .K56 1995Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Overnight Loan | APU Library Open Shelf | Book | HF5415 .K56 1995 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00010073 | |
General Circulation | APU Library Open Shelf | Book | HF5415 .K56 1995 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00010074 | |
Staff Circulation | APU Library Open Shelf | Book | HF5415 .K56 1995 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00010072 |
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HF5415 .K56 1990 c.1 Principles of marketing / | HF5415 .K56 1990 c.2 Principles of marketing / | HF5415 .K56 1995 c.1 Principles of marketing / | HF5415 .K56 1995 c.2 Principles of marketing / | HF5415 .K56 1995 c.3 Principles of marketing / | HF5415 .K56 1997 c.1 Marketing in the not-for-profit sector / | HF5415 .K68 1996 c.2 Principles of marketing / |
Includes bibliographical references and index.
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