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Marketing / Charles W. Lamb, Joseph H. Hair, Carl McDaniel.

By: Lamb, Charles W Contributor(s): Hair, Joseph F | McDaniel, Carl D Material type: Text

TextPublication details: Australia ; [London?] : South-Western College Publishing, c2000Edition: 5th edDescription: xxxiv, 773 p. : col. ill. ; 29 cmISBN: 0324006381 (hbk.); 9780324006384 (hbk.)Subject(s): Marketing | Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415 | .L36 2000

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
General Circulation	APU Library Open Shelf	Book	HF5415 .L36 2000 c.1 (Browse shelf (Opens below))	1	Available (No use restrictions)		00010344

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Marketing / Charles W. Lamb, Joseph H. Hair, Carl McDaniel.