Asia Pacific University Library catalogue


Customer connections : new strategies for growth / Robert E. Wayland, Paul M. Cole.

By: Wayland, Robert E. (Robert Edwin), 1946-Contributor(s): Cole, Paul M. (Paul Michael), 1958-Material type: TextTextPublication details: Boston, Mass : Harvard Business School Press, c1997Description: xi, 267 p. : ill. ; 24 cmISBN: 0875847994 (hbk.); 9780875847993 (hbk.)Subject(s): Customer relationsDDC classification: 658.812 LOC classification: HF5415.5 | .W39 1997
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HF5415.5 .U33 1988 c.1 Sales and service handbook : HF5415.5 .U48 2003 c.3 The ultimate CRM handbook : HF5415.5 .V36 1996 c.1 The eleventh commandment : HF5415.5 .W39 1997 c.3 Customer connections : HF5415.5 .W39 1997 c.4 Customer connections : HF5415.5 .Y47 2009 c.1 Your call is (not that) important to us : HF5415.52 .S73 2004 c.1 Complaint management :

Includes bibliographical references (p. 253-260) and index.

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