Asia Pacific University Library catalogue


The future of marketing : practical strategies for marketers in the post-internet age / C.N.A. Molenaar.

By: Molenaar, CorMaterial type: TextTextPublication details: London : Financial Times Prentice Hall, 2002Description: xxviii, 235 p. ; ill. ; 24 cmISBN: 0273654977 (hbk.); 9780273654971 (hbk.)Subject(s): Internet marketing | World Wide Web | TelemarketingDDC classification: 658.8 LOC classification: HF5415.1265 | .M65 2002
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Includes index.

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