Principles of marketing : a global perspective / Abu Bakar Abdul Hamid...[et al.]
Material type:
TextPublication details: Shah Alam : McGraw-Hill Education, 2007Description: vii, 155 p. : ill. ; 26 cmISBN: 9833850049 (pbk.); 9789833850044 (pbk.)Subject(s): Marketing | Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415 | .P75 2007
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation
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APU Library Open Shelf | Book | HF5415 .P75 2007 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00011147 | |
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General Circulation
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APU Library Open Shelf | Book | HF5415 .P75 2007 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00010386 |
Includes questions.
Bibliography: p. 155
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