Global marketing management / Masaaki Kotabe, Kristiaan Helsen.
Material type:
TextPublication details: Hoboken, N.J. : John Wiley & Sons, c2011Edition: 5th ed., Int. student versionDescription: xxiii, 717 p., 12 p. of plates : ill. (some col.), col. maps ; 28 cmISBN: 9780470505748 (pbk.); 0470505745 (pbk.)Subject(s): Export marketing -- Management | International business enterprises -- Management | Management and Business StudiesDDC classification: 658.84 LOC classification: HF1416 | .K68 2011
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Staff Circulation
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APU Library Open Shelf | Book | HF1416 .K68 2011 c.1 (Browse shelf (Opens below)) | 1 | Lost and Paid for Withdrawn Not for loan (No use restrictions) | 00027854 | |
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Staff Circulation
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APU Library Open Shelf | Book | HF1416 .K68 2011 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00010724 | |
General Circulation
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APU Library Open Shelf | Book | HF1416 .K68 2011 c.3 (Browse shelf (Opens below)) | 3 | Available (No use restrictions) | 00027855 |
"International student version."
Instructions to access the software in pocket attached to inside of front cover.
Includes bibliographical references and index.
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