Asia Pacific University Library catalogue


Effective public relations / Scott M. Cutlip, Allen H. Center, Glen M. Broom.

By: Cutlip, Scott MContributor(s): Center, Allen H | Broom, Glen MMaterial type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006Edition: 9th edDescription: xviii, 486 p. : ill. ; 26 cmISBN: 013123014X (pbk.); 9780131230149 (pbk.); 0130082007 (alk. paper)Subject(s): Public relationsDDC classification: 659.2 LOC classification: HD59 | .C88 2006
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HD58.9 .S69 2012 c.2 Creating a sustainable organization : HD59.35 .S55 2007 c.2 The sponsorship seeker's toolkit / HD59 .B35 2004 c.1 Public relations : HD59 .C88 2006 c.1 Effective public relations / HD59 .H46 2003 c.1 Public relations : HD59 .H46 2003 c.3 Public relations : HD59 .H46 2007 c.1 Public relations cases /

Includes bibliographical references and index.

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