Iconoclast : a neuroscientist reveals how to think differently / Gregory Berns.
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Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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APU Library Open Shelf | Book | QP360 .B47 2010 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00029619 | |
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APU Library Open Shelf | Book | QP360 .B47 2010 c.2 (Browse shelf (Opens below)) | 2 | Available (No use restrictions) | 00023066 | |
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APU Library Open Shelf APIIT | Book | QP360 .B47 2010 c.3 (Browse shelf (Opens below)) | 3 | Available | 00023067 |
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QC495.3 .E25 2013 c.1 The secret language of color : | QM26 .L33 2019 c.1 Human body : a wearable product designer's guide / | QP309 .K77 2017 c.1 Fitting the human : | QP360 .B47 2010 c.3 Iconoclast : | RA1224.2 .C65 1997 c.3 Our stolen future : | REF HA4615 .B55 2017 c.1 Bilang Filipinas : | T11 .R46 2017 c.1 Exploding technical communication : |
Includes bibliographical references and index.
Doing what can't be done : Howard Armstrong -- Through the eye of an iconoclast : Dale Chihuly, Paul Lauterbur, Nolan Bushnell -- From perception to imagination : Walt Disney, Florence Nightingale, Branch Rickey, Kary Mullis -- Fear : the inhibitor of action : Jackie Robinson, Dixie Chicks, Computer Associates, Rite-Solutions -- How fear distorts perception : NASA, Richard Feynman, Solomon Asch, Martin Luther King Jr. -- Why the fear of failure makes people risk averse : David Dreman, Bill Miller, Henry Ford -- Brain circuits for social networking : Pablo Picasso, Vincent van Gogh, Stanley Milgram, Ray Kroc, Arnold Schwarzenegger, Linus Torvalds, Warren Buffett -- Private spaceflight : a case study of iconoclasts working together : Burt Rutan, Richard Branson, Peter Diamandis, Rick Homans -- When iconoclast becomes icon : Arthur Jones, Jonas Salk, Steve Jobs.
Iconoclasts have that knack for overturning conventional wisdom and achieving the apparently impossible. Though crucial to the success of an organisation, true iconoclasts are few and far between. This text explores what makes these great innovators tick and offers tools to unleash our own potential.
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