TY  - BOOK
AU  - Lashinsky,Adam
TI  - Inside Apple: the secrets behind the past and future success of Steve Jobs's iconic brand 
SN  - 9781848547223 (pbk.)
AV  - HD9696.2.U64 L37 2012
U1  - 338.761004165 23
PY  - 2012///
CY  - London
PB  - John Murray
KW  - Apple Computer, Inc
KW  - Management
KW  - Computer industry
KW  - United States
KW  - Case studies
KW  - Creative ability in business
KW  - Industrial management
N1  - Includes index; Formerly CIP
ER  -