TY - BOOK AU - Johnson,Gerry AU - Scholes,Kevan AU - Johnson,Gerry AU - Whittington,Richard TI - Exploring strategy SN - 9780273732020 (pbk.) AV - HD30.28 .J64 2011 U1 - 658.4012 22 PY - 2011/// CY - Harlow PB - Financial Times Prentice Hall KW - Strategic planning KW - Business planning N1 - Includes bibliographical references and index N2 - This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels ER -