TY  - BOOK
AU  - Christensen,Clayton M.
AU  - Raynor,Michael E.
TI  - The innovator's solution: creating and sustaining successful growth 
SN  - 1578518520 (hbk.)
AV  - HD53 .C47 2003
U1  - 658.4063 21
PY  - 2003///
CY  - Boston, Mass.
PB  - Harvard Business School Press
KW  - Creative ability in business
KW  - Industrial management
KW  - Customer services
KW  - Success in business
KW  - Disruptive technologies
N1  - Includes bibliographical references and index; The growth imperative -- How can we beat our most powerful competitors? -- What products will customers want to buy? -- Who are the best customers for our products? -- Getting the scope of the business right -- How to avoid commoditization -- Is your organization capable of disruptive growth? -- Managing the strategy development process -- There is good money, and there is bad money -- The role of senior executives in leading new growth.505How to succeed at the mandate to grow -- How can we beat our most powerful competitors? -- What products will customers want to buy? -- Who are the best customers for our products? -- Getting the scope of the business right -- How to avoid commoditization -- Is your organization capable of disruptive growth? -- Managing the strategy development process -- There is good money, and there is bad money
ER  -