TY  - BOOK
AU  - Dibb,Sally
AU  - Simkin,Lyndon
TI  - Marketing briefs: a revision study guide 
SN  - 075066200X (pbk.)
AV  - HF5415.13 .D53 2004
U1  - 658.80076 22
PY  - 2004///
CY  - Amsterdam, New York
PB  - Elsevier Butterworth-Heinemann
KW  - Marketing
KW  - Management
KW  - Problems, exercises, etc
N1  - Previous ed.: Oxford : Butterworth-Heinemann, 2001; Includes bibliographical references and index
ER  -