TY  - BOOK
AU  - Underhill,Paco
TI  - Why we buy: the science of shopping 
SN  - 9781416595243 (pbk.)
AV  - HF5415.2 .U53 2009
U1  - 658.834 21
PY  - 2009///
CY  - New York
PB  - Simon & Schuster Pbks.
KW  - Marketing research
KW  - Consumer behavior
KW  - Shopping
N1  - Includes index
UR  - http://www.loc.gov/catdir/enhancements/fy1107/2010483248-b.html
UR  - http://www.loc.gov/catdir/enhancements/fy1107/2010483248-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy1107/2010483248-s.html
UR  - http://www.loc.gov/catdir/enhancements/fy1107/2010483248-t.html
ER  -