TY  - BOOK
AU  - Kolko,Jon
TI  - Exposing the magic of design: a practitioner's guide to the methods and theory of synthesis 
T2  - Oxford series in human-technology interaction
SN  - 9780199744336 (hbk.)
AV  - TS171.4 .K65 2011
U1  - 745.2 22
PY  - 2011///
CY  - New York
PB  - Oxford University Press
KW  - Industrial design
KW  - Psychological aspects
KW  - Product design
N1  - A theory of synthesis -- Sensemaking, frames, models and patterns -- Abductive reasoning -- The value of synthesis in driving innovation -- The culture of synthesis -- Methods for making meaning out of data -- Methods for building an experience framework -- Methods for creating empathy and insight
ER  -