TY - BOOK AU - Keegan,Warren J. AU - Green,Mark C. TI - Global marketing SN - 9780273766711 (pbk.) AV - HF1416 .K44 2013 U1 - 658.84 23 PY - 2013/// CY - Boston, Mass., London PB - Pearson KW - Export marketing KW - International trade N1 - Includes indexes; Formerly CIP ER -