TY - BOOK AU - PARISA EHSAN KASHANI (TP015619) AU - Margaret A/P Subramaniam TI - ENHANCING THE USE OF CRM AMONG SMEs IN TEXTILE AND APPAREL INDUSTRY OF IRAN THROUGH A THEORETICAL FRAMEWORK AV - PM-26-07 PY - 2014/// CY - Kuala Lumpur PB - Asia Pacific University N1 - A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of M.SC in Technology Management ER -