TY  - BOOK
AU  - TAN KOK WAI (TP026000)
AU  - Dr. Tan Juat Hong
TI  - FACTORS INFLUENCING CONSUMER PREFERENCE TOWARD FOOD FRANCHISEE AMONG THE UNIVERSITY STUDENTS IN MALAYSIA
AV  - PG-20-3989 
PY  - 2013///
CY  - Kuala Lumpur
PB  - Asia Pacific University
N1  - A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in International Business Management
ER  -