TY - BOOK AU - CHONG TAK SHENG AU - Ms. Thenmozly Pandurengan TI - SOCIAL MEDIA MARKETING INFLUENCES ON THE CONSUMER PURCHASE INTENTION IN MALAYSIA AV - PG-20-4605 PY - 2015/// CY - Kuala Lumpur PB - Asia Pacific University N1 - A project submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the Degree of B.A (Hons) in Marketing Management ER -