TY  - BOOK
AU  - Potter,W.James
TI  - Media literacy
SN  - 9781483379326 (pbk.)
AV  - P96 .M4 P68 2016
U1  - 302.2/3 23
PY  - 2016///
CY  - Thousand Oaks
PB  - SAGE Publications
KW  - Media literacy
N1  - Includes bibliographical references (p. 505-521) and index; Why increase media literacy? -- How to think about media literacy -- Mass media industries: historical perspective -- Mass media industries: the economic game -- Mass media audience: industry perspective -- Mass media audience: individual perspective -- Mass media content -- Mass media effects -- Springboard
ER  -