TY  - BOOK
AU  - David,Fred R.
AU  - David,Forest R.
TI  - Strategic management concepts: a competitive advantage approach 
SN  - 9780134153971 (pbk.)
AV  - HD30.28 .D38 2017
U1  - 658.4/012 23
PY  - 2017///
CY  - Boston
PB  - Pearson
KW  - Strategic planning
KW  - Case studies
N1  - Includes index; Preface -- Acknowledgments -- About the authors -- Overview of strategic -- The nature of strategic management -- Strategy formulation -- The business vision and mission -- The external assessment -- The internal assessment -- Strategies in action -- Strategy analysis and choice -- Strategy implementation -- Implementing strategies : management and operations issues -- Implementing strategies : marketing, finance/accounting, r&d, and mis issues -- Strategy review, evaluation, and control -- Business ethics, social responsibility, and environmental sustainability -- Strategic-management case analysis -- Glossary -- Name index -- Subject index
ER  -