TY  - BOOK
AU  - LAKSHMI MURALEEDHARAN NAIR (TP023857)
AU  - Tajuddin Bin A. Rashid
TI  - INFLUENCE OF E-SERVICE QUALITY ON CUSTOMER SATISFACTION: A COMPARATIVE STUDY BETWEEN INDIA AND MALAYSIA
AV  - PM-26-64 
PY  - 2014///
CY  - Kuala Lumpur
PB  - Asia Pacific University
KW  - Electronic commerce
KW  - Customer satisfaction
KW  - India
KW  - Malaysia
N1  - A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of M.SC in: Global Marketing Management
ER  -