TY  - BOOK
AU  - KANYENYA MARVIN TUWUHAIRE (TP021101)
AU  - Dr. Tan Juat Hong
TI  - EFFECTIVENESS OF ADVERTISING & ITS INFLUENCE ON CONSUMER PURCHASE INTENTIONS IN UGANDA
AV  - PM-27-76 
PY  - 2016///
CY  - Kuala Lumpur
PB  - Asia Pacific University
KW  - Consumer behaviour
KW  - Uganda
N1  - A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of M.SC in: Global Marketing Management.



ER  -