TY  - BOOK
AU  - LIM HUI YING (TP037155)
AU  - Mr. Tee Poh Kiong
TI  - FACTORS THAT INFLUENCE CUSTOMER LOYALTY IN THE COFFEE OUTLETS INDUSTRY IN MALAYSIA : : THE MEDIATING ROLE OF PERCEIVED VALUE 
AV  - PM-27-85 
PY  - 2016///
CY  - Kuala Lumpur
PB  - Asia Pacific University
KW  - Customer loyalty
KW  - Malaysia
N1  - A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of MSc. in Global Marketing Management (UCMF1411GMM).


UR  - https://cas.apiit.edu.my/cas/login?service=https://library.apu.edu.my/apres/
ER  -