TY  - BOOK
AU  - MOHAMMAD BASSAM ABU KHDAIR (TP038604)
AU  - Dr. Behrang Samadi
TI  - THE IMPACT OF ELECTRONIC WORD OF MOUTH (EWOM), PERCEIVED WEB QUALITY, PERCEIVED BENEFITS, AND TRUST ON ONLINE SHOPPING BEHAVIOURAL INTENTION AMONG GENERATION Y IN JORDAN
AV  - PM-28-01 
PY  - 2016///
CY  - Kuala Lumpur
PB  - Asia Pacific University
KW  - Electronic commerce
KW  - Jordan
KW  - Consumer behaviour
KW  - Generation Y
N1  - A dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of MSc.in Global Marketing Management (UCMF1506GMM).



UR  - https://cas.apiit.edu.my/cas/login?service=https://library.apu.edu.my/apres/
ER  -