TY - BOOK AU - Altstiel,Tom AU - Grow,Jean TI - Advertising creative: strategy, copy, design SN - 9781506315386 (pbk.) AV - HF5823 .A48 2017 U1 - 659.1 23 PY - 2017///] CY - Los Angeles : PB - Sage, KW - Advertising N1 - Includes bibliographical references and index ER -