TY - BOOK AU - Borchers,Timothy A. TI - Persuasion in the media age SN - 9781577668268 (pbk.) AV - P301.5.P47 B67 2013 U1 - 302.2301 23 PY - 2013/// CY - Long Grove, Illinois PB - Waveland Press KW - Persuasion (Rhetoric) KW - Mass media N1 - Includes bibliographical references (pages 437-452) and index ER -