TY  - BOOK
AU  - TEY KAH SHIN (TP042175)
AU  - Ms. Rahilah binti Ahmad
TI  - EFFECT OF WEBSITE QUALITY OF ONLINE SHOPPING SITE LAZADA ON ONLINE PURCHASE AMONG ONLINE CONSUMERS IN KLANG VALLEY, MALAYSIA
AV  - PG-23-0178 
PY  - 2020///
CY  - Kuala Lumpur
PB  - Asia Pacific University
KW  - Web sites
KW  - Design
KW  - Malaysia
KW  - Marketing
KW  - Teleshopping
KW  - Customer satisfaction
N1  - A project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology & Innovation for the degree of B.A (Hons) in Media Marketing (UC3F1906MDM)
N2  - The research intends to investigate the effect of website quality of online shopping site Lazada, on online purchases among o=nline consumers in Klang Valley, Malaysia.
ER  -