TY  - BOOK
AU  - Ferrier,Michelle
AU  - Mays,Elizabeth
TI  - Media innovation and entrepreneurship
T2  - Open textbook library
SN  - 9781989014004
AV  - P91.3 .M44 2017
PY  - 2017///
CY  - [Montreal, Quebec]
PB  - Rebus Community, 
KW  - Mass media
KW  - Textbooks
KW  - Digital media
KW  - Literacy
KW  - Digital communications
KW  - Communication and technology
KW  - Multimedia communications
KW  - Entrepreneurship
KW  - Journalism
KW  - lcgft
KW  - fast
N1  - Includes bibliographical references; Developing the Entrepreneurial Mindset -- Ideation -- Customer Discovery -- Business Models for Content & Technology Ventures -- Nonprofit Model Development -- Freelancing as Entrepreneurship and Consulting as Business Models -- Startup Funding -- Pitching Ideas -- Marketing Your Venture to Audiences -- Entrepreneurship Abroad: Cultural and International Perspectives and Challenges
N2  - "This is the first edition of a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses. This book has been undergoing student and faculty testing and open review in fall 2017. Feedback has been implemented in Version 1.0 and will continue to be implemented in Version 2.0 (ETA spring 2018). An accompanying handbook will include additional activities, ancillary materials and faculty resources on media innovation for instructors."--Open Textbook Library
ER  -