TY - BOOK AU - Donath,Bob ED - American Marketing Association. TI - Managing sales leads: how to turn every prospect into a customer SN - 0844235997 (hbk.) AV - HF5438.4 .M36 1995 U1 - 658.81 20 PY - 1995/// CY - Lincolnwood, Ill. PB - NTC Business Books KW - Sales management KW - Customer relations KW - Communication in marketing N1 - "Published in conjunction with the American Marketing Association"--T.p. verso; Includes bibliographical references (p. 393-410) and index ER -