TY  - BOOK
AU  - Feinberg,Fred M.
AU  - Kinnear,Thomas C.
AU  - Taylor,James R.
TI  - Modern marketing research: concepts, methods, and cases 
SN  - 9781133188964 (pbk.)
AV  - HF5415.2  .F45 2013
U1  - 658.83 
PY  - 2013///
CY  - South Western, OH
PB  - Cengage
KW  - Marketing research
KW  - Marketing
KW  - management
N1  - Includes index
ER  -