TY - BOOK AU - Armstrong,Gary AU - Kotler,Philip TI - Marketing: an introduction SN - 9780135153109 (pbk.) AV - HF5415 .A76 2009 U1 - 658.8 22 PY - 2009/// CY - Indianapolis, Ind., London PB - Prentice Hall, Pearson Education [distributor] KW - Marketing N1 - Formerly CIP; Includes bibliographical references and index ER -