TY - BOOK AU - Burns,Alvin C. AU - Bush,Ronald F. TI - Marketing research: online research applications SN - 0131202642 (pbk.) AV - HF5415.2 .B87 2003 U1 - 658.83 21 PY - 2003/// CY - Upper Saddle River, N.J. PB - Prentice-Hall KW - Marketing research KW - Computer network resources N1 - Disc in pocket attached to inside back cover; CD-ROM entitled SPSS student version 11.0 for Windows; Includes index ER -